Cookie Policy
Effective Date: January 31, 2026
Welcome to TrUsMileWay. This Cookie Policy explains how we use cookies and similar tracking technologies — including UTM parameters — on our website https://trusmileway.com to enhance your experience, support our sustainability mission, and provide you with meaningful, transparent content.
What Are Cookies & Tracking Technologies
Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website. They help remember your preferences, improve functionality, and allow us to personalize your experience.
Tracking technologies also include:
Web beacons (tiny invisible images that track page views)
Session and persistent cookies (temporary vs. long-term storage)
URL parameters like UTM tags (help us understand how you found us and which campaigns work best)
Types of Cookies & Tracking Technologies We Use
Essential Cookies
What they do: Required for the website to function properly
Examples: Security, navigation, accessibility features for all travelers
Can you disable them? No-disabling these will break core site functionality
Performance & Analytics Cookies
What they do: Collect anonymous data on how visitors use the site
Tools we use: Google Analytics
Purpose: Understand site usage, improve content, support our mission of responsible travel
Your data: Anonymous (not tied to your personal identity)
Functional Cookies
What they do: Remember your preferences
Examples: Language preference, region selection
Purpose: Personalize your visit and ensure a seamless, inclusive experience
Advertising & Affiliate Cookies
What they do: Track clicks on affiliate links and deliver relevant ads
Purpose: Support our commission-free, community-driven platform; measure partnership impact
Benefit: Keeps TrUsMileWay free for travelers and partners
UTM Parameters
What they are: Special tags in URLs that track your source
Examples: From social media, newsletters, or partner sites
Purpose: Understand which campaigns inspire our community and how we can better serve you
How We Use Cookies & Tracking Data
We use cookies and tracking technologies to:
Improve website performance, accessibility, and usability for all visitors
Analyze traffic and user behavior to make our platform better
Remember your preferences and personalize your experience
Track affiliate link clicks to support our sustainable travel offerings
Measure and improve our marketing campaigns using UTM parameters
Deliver relevant, responsible advertising and promotional content
Third-Party Cookies & Tracking
We work with trusted third-party services that may place cookies or track activity on our site:
Mapping Services
Purpose: Display locations and support map-based browsing
Their privacy policy: Available via the relevant mapping provider
Affiliate Marketing Platforms
Purpose: Support our green gear and partner stays
Their privacy policy: Review on their individual sites
Social Media Sharing Tools
Purpose: Help you spread inspiration and green travel tips
Their privacy policy: Review on each platform (Facebook, Instagram, etc.)
Important: These third parties operate under their own privacy policies. We encourage you to review their policies directly for more information about how they use your data.
Meta Tags & Tracking
What are meta tags? Small code snippets in our site’s HTML that control how our content appears on social media or in search engines.
Do they track you? No. Meta tags do not collect personal data or track users, so they are not considered tracking technologies under this policy.
Managing & Disabling Cookies
You have full control over cookies on your device. Most browsers allow you to:
Delete existing cookies
Block or restrict certain cookies
Receive notifications when cookies are set
Set privacy levels (strict, moderate, etc.)
Important Note: Disabling essential cookies may affect the core functionality of our site, including accessibility, navigation, and core site features. For detailed instructions, visit your browser’s help resources:
Chrome: chrome.google.com/settings/cookies
Firefox: firefox.com/privacy/cookies
Safari: apple.com/safari/privacy
Edge: microsoft.com/edge/privacy
Your Consent
By continuing to use https://trusmileway.com you consent to our use of cookies and tracking technologies as described in this policy.
If you do not agree: Please adjust your browser settings or discontinue use of the site.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our practices. Any changes will be posted here with a new “Effective Date”.
We encourage you to review this policy periodically to stay informed about how we use cookies in support of our sustainability and community mission.
Contact Us
If you have any questions or concerns about our use of cookies or tracking technologies, please contact us:
Email: [email protected]
Website: https://trusmileway.com
Business Address: 66 Paul Street, London EC2A 4NE, UK
Thank you for trusting TrUsMileWay to be your guide to responsible, transparent, and inspiring travel. Every click helps us build a greener world — one Green Mile at a time.